Mumbai, June 5: Filmmaker Pooja Bhatt, who introduces Sunny in Bollywood with her upcoming film Jism 2, plans to organise an online auction of Sunny’s wardrobe - especially her innerwear - as part of the promotional gig for the film.
Jism 2, slated to release on July in 27, stars Randeep Hooda and Arunoday Singh along with Sunny, the Canadian adult film star of Indian origin. The film is co-produced by Dino Morea.
The Bhatts have always been known to adopt new techniques for publicity, but Pooja’s brainwave to garner limelight for Jism 2 surely seems to be a master stroke. For the record, it’s not just Sunny’s wardrobe that will go under the hammer. Randeep and Arunoday’s costume, too, will be put up for sale on the Internet.
Pooja said that given the sexy theme of the film and considering auction of innerwear of celebrities is a common trend in Hollywood, there is no harm in trying out the trick in India. She has pointed out that apart from generating hype for her film, the exercise will also generate good money for charity.
For a start, Pooja had put up a two-piece that Sunny wears in the film. "Sneak peek of the garments to be auctioned online for charity. Disrobing never got more noble... Sunny Leone’s lingerie along with other clothes of her and other actors up for auction for charity... any takers?(sic)" she tweeted.
Sunny and the unit are currently shooting the climax of their film in Sri Lanka. The schedule should be wrapped up in a week’s time. Earlier, the cast and crew filmed portions in Jaipur, where Sunny is said to have shot some songs and a bathtub scene.
In the second schedule of Goa and Sri Lanka, Sunny has shot for some lovemaking sequences with Randeep. She also posted a bikini picture of herself from the set of the film on Twitter.
The adult star has been taking lessons in Hindi and is learning Indian dance forms to pursue a full-fledged Bollywood career. She signed her second film, Ragini MMS 2, recently.