New platform to be launched for Tulu films

New platform to be launched for Tulu films

Mangalore Today News Network

Mangaluru, Feb 18, 2021:     Karkera Brothers of Namma Kudla group are launching TV channel ’Namma Kudla talkies’ to screen Tulu films before they release in the theatres so fans can watch them in the safety of their homes.

 

Moviegoers have shied away from going to the cinema due to Covid-19 pandemic.

If everything goes according to plan, the screening of Tulu films on the channel will begin from the first Sunday in March.

"I have been watching the Tulu film industry from close quarters. It is a challenge to get back the money invested in the movie. Many films had won the hearts of the people. Many had failed miserably. To give a new market for Tulu films, we are introducing Namma Kudla talkies. A family has to spend thousands of rupees to watch a film in multiplex or cinema halls during the weekend. Through Namma Kudla talkies, Tulu films can be watched by paying just Rs 120," said Leelaksha Karkera of Namma Kudla talkies.  

"There are many movies in Coastalwood that had received permission from the Censor Board. Our team will watch the film and seek rights for broadcasting the film for one month after entering into an agreement. We will pay a fixed amount to the makers of the film. The film will be shown three times on Sunday (noon, evening and night) through Namma Kudla talkies. During the broadcasting of film in Namma Kudla talkies, the producers cannot release it in theatres. After a month, they can screen the film anywhere," explained Karkera.

Namma Kudla talkies channel will be launched at the earliest. It will telecast the film during a fixed time on Sundays. The customers can watch films by paying Rs 120 to the cable operator or Rs 160 fixed for HD connection.

In 2018, 15 Tulu films had hit the screens while only 10 released in 2019. Owing to the Covid-19 pandemic, no film released in 2020. The logo of Namma Kudla Talkies will be launched on February 18. Since the release of first Tulu film, ’Enna Tangadi’ in 1979, 114 Tulu films had screened so far.

Courtesy:Deccan Herald